Sierra Blair: Ahead of the Curve

A decade ago, climbing’s most controversial figure was a young woman who’d savvily harnessed the internet to power her competitive career. Today, Sierra Blair’s approach might simply be considered best practice for an athlete's social media, but a decade ago it sparked conversations about who gets to call themselves an athlete or a “real” climber, exposing a vein of misogyny flowing through our sport.

Image: Eric Greenhalgh